It’s 2019! Not only is it a new year, it also marks ALMOST a year and a half of being in business! 2018 was a good year for The Collective— so many new faces, returning customers and AMAZING product. But as always, the product, the relationships, the everything just continue to get better and better. The other day I had the opportunity to connect two customers. I always try to introduce my shoppers to each other, as my shop (if you haven’t been here yet) is pretty tiny. They ended up talking with me for quite a bit. The next time one of the customers from that day came in, she was raving about how much she loved the other gal and asked if she could leave her a note, so that I could give it to her new friend. It really made my day, as one of my founding goals for The Collective was to create community. I love clothes, accessories, styling, but really, when it comes down to it, I love people. I love connecting, listening, sharing. And when my customers can feel that love, that energy too, it becomes a pretty special place. Not just a store. It becomes a little bit like home.
Hi all! It's been a while since I wrote one of these! Don't know if you heard, but some of my amazing pieces from my shop were featured in the 1st (hopefully annual) Reeves-Reed Arboretum fashion show! What an opportunity! It was such a honor to see my pieces of art on the gorgeous models! I loved how the host, Lauren Engelke, an NYC-based sustainable fashion stylist, chose models of various ages, shapes and sizes. Such a great message about beauty, sustainability and fashion all in one. Meanwhile, back at that ranch of a store, new arrivals are coming in daily and the quality keeps getting better and better. I love seeing you all either in store or on the 'gram! Thanks again for being such a loyal group of women!
'Tis the season to celebrate what we have. What we are grateful for. What we cherish. This year I have learned so much about what it means to be human. How to be me. Losing a job I loved made me realize how tough I am, how I need to push through the pain in order to feel steady. Losing a lot was scary but pushing through was necessary and makes me ME. I am so grateful for every single thing that got me to this point. Creating my dream job is so rewarding, something I had not expected to do at this point in the game but sometimes life gives you the shove you didn't know you needed. The best part about my job is the people I get to know just by opening up my doors every single morning. The Collective is a collaborative experience. I strive to create not only a beautiful, well-curated store but community as well. The people I know and don't know, who walk through these doors with clothing, stories, accessories, witty things to say ALL make my day. Thank you for coming and celebrating each day with me. Have a merry and bright holiday season.
So I lost my job about a month ago. Right before that was when I was first forming the ideas of my own store. My husband and I would brainstorm different names for the business. It was all a hazy, exciting dream. Now a few weeks later, those initial dreams are becoming a reality. Thought becomes words, words become actions as they say. And it's true. I have always loved creating spaces, art, worlds within them. Currently, I am creating my biggest world to date. It only makes sense that I would create a new space in order to live my life the way I want: creatively, collectively, independently. Lots of quotes and amazing advice has come my way from the very start of this new life I am creating. One that really sticks, one that I've had in my head since I was maybe 8 years old is by hockey all-star Wayne Gretzky: "You miss 100% of the shots you don't take." Seems silly and obvious, but it's true. We can only win and make those "shots" if we ACTUALLY take them. Keep swinging my dears.